10Fold Cuts Reporting Time from Hours to Minutes with Unified Salesforce Analytics

10Fold replaced manual reporting and fragmented data sources with a unified Salesforce analytics layer, giving leadership real-time visibility into productivity, account returns, and workforce decisions.

Client Name 10Fold
Industry B2B Technology Public Relations & Marketing

Key Technologies

Kander® used Salesforce, FinancialForce, and Salesforce Dashboards & Reporting to help 10Fold connect key data sources, replace manual reporting, and give leadership faster visibility into productivity, account performance, and workforce planning.


About the Client

10Fold is a B2B technology public relations and integrated marketing agency that helps complex tech brands increase visibility, build credibility, and communicate their value to buyers, analysts, media, and investors.

The Challenge

10Fold was constrained by limited analytics and a disconnect between FinancialForce and Salesforce. The team relied on manual data reporting and worked across fragmented data sources, leaving leadership without trusted insights to make confident decisions.


How We Helped

Kander® Consult led discovery to resolve data fragmentation and analytics limitations, then built the integrated reporting environment 10Fold needed:

  • Data Integration: Connected FinancialForce and Salesforce so reporting drew from a unified data set.

  • Improved Analytics: Built dashboards that surfaced employee productivity and returns on accounts in minutes, not hours.

  • Workforce Insights: Enabled leadership to assess burnout risk and readiness for promotions using up-to-date data.

  • Technical Training: Trained the team to confidently pull and trust their own reports.


The Impact

Leadership gained the trusted, real-time visibility needed to make informed workforce and account decisions.

  • Real-time visibility: Leadership can now see productivity and account performance without waiting on manual report pulls.

  • Reports in minutes: Reporting tasks that once took hours can now be completed in minutes through self-service dashboards.

  • Better dashboard insights: Salesforce dashboards give leadership a clearer view of team activity, account health, and performance trends.

  • Cleaner data for decisions: Improved data integrity helps teams trust the numbers behind workforce and account planning.

  • Stronger workforce planning: More reliable reporting supports better decisions around burnout, team capacity, and promotion readiness.


“These dashboards are so critical…to solve virtually any problem we encounter, we first look at Salesforce dashboards created by Kander.”

— Susan Thomas, CEO, 10Fold


Looking Ahead

With trusted data and dashboards in place, 10Fold is positioned to keep extending Salesforce as the central analytics layer for leadership decisions across the business.


Waiting Hours for Reports Your Team Needs Now?

Kander® helps teams connect key data sources, improve dashboard visibility, and turn Salesforce reporting into practical insights leaders can use to make confident business decisions.

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