Capital Technology Group Boosts Salesforce Adoption by 60% and Improves Forecast Accuracy by 25%
Through a Sales Cloud Jumpstart, Capital Technology Group cleaned its data, structured its sales process, and gave leaders the dashboards needed to drive growth.
| Client Name | Capital Technology Group (CTG) |
|---|---|
| Industry | Government Contracting / Professional Services |
| Project Length | Salesforce Sales Cloud Jumpstart implementation |
Key Technologies
Kander® used Salesforce, Pardot/Marketing Cloud Account Engagement, and Salesforce Dashboards to help Corbin Advisors replace manual campaign processes, improve database quality, and create more measurable, ROI-driven marketing operations.
About the Client
Capital Technology Group (CTG) is a government contracting and professional services firm supporting agencies with tech-driven solutions.
The Challenge
CTG's Salesforce org was fragmented, with poor pipeline visibility. Reps couldn't reliably manage accounts or forecast revenue, limiting growth and adoption.
How We Helped
Through a Sales Cloud Jumpstart, Kander® Consult delivered the foundation CTG needed to operate confidently:
Hands-On Training: Practical sessions and guides that built user confidence in Salesforce.
Data Cleansing: Standardized entry protocols and automated workflows to maintain quality.
Structured Sales Process: Custom fields, alerts, and dashboards for consistent, real-time visibility.
Custom Reporting: KPI-driven dashboards giving leaders actionable insights into sales performance.
The Impact
With Kander®'s help, CTG realized measurable results:
60% increase in Salesforce adoption: Achieved within 3 months.
25% improvement in sales forecast accuracy: Leaders trust the numbers.
15% increase in customer satisfaction: Stronger account management showed up in CSAT.
10 hours saved per rep each week: More selling time, less admin.
Looking Ahead
With Salesforce established as its system of record, CTG is now positioned to expand into additional Salesforce Clouds, driving greater productivity and long-term growth.
Is Your Team Struggling with Salesforce Adoption?
Kander® helps teams turn fragmented Salesforce orgs into cleaner, easier-to-use systems that sales reps can trust and leaders can use to forecast growth.
